Monthly Archives: June 2014

Increasing Market Share through Brand Positioning

There are many sites engaged in the business of selling electronic cigarettes online. The rise in the number of sites engaged in this business is primarily due to the product positioning of e-cigarettes by the manufacturers. They claim to help … Continue reading

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A Safer Alternative to Smoking Cigarettes

The e-cigarette thanks to brilliant marketing has captured the imagination of all smokers who have been unsuccessfully trying to quit smoking. There are no scientific studies to back the claims being made by the manufacturers both regarding its effectiveness in … Continue reading

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